Free AI Visibility Checker

AI Visibility Score is a free AI visibility checker by WebTrek that measures, on a 0–100 scale, how clearly AI assistants mention your brand. Drop in a URL to see your score, simulated answers, and fixes that earn more citations.

What is AI Visibility Score?

AI Visibility Score is a 0–100 metric created by WebTrek that shows how often and how clearly AI assistants talk about your brand.

  • 1. We ask assistant-style questions.

    The tool uses common questions people ask about your topic or service (e.g., “best your niche tools”, “what is your solution?”).

  • 2. We simulate AI answers about your page.

    AI Visibility Score is an AI visibility checker that simulates how assistants would answer using what they learn from the public web and your page.

  • 3. We score your brand visibility.

    You get a 0–100 score plus a table showing where your brand is mentioned, how strong that mention is, and where you’re missing.

What you’ll see in your report

Everything is written in plain language so you can take action in one working session.

  • AI Visibility Score (0–100)
    • Overall score for how easily assistants can feature your brand in answers.
    • Breakdown by question type (definition, comparison, “best of”, how-to, etc.).
  • Simulated AI Q&A
    • Assistant-style answers for the most common questions around your topic.
    • Highlights where your brand shows up — and where it’s invisible.
  • Brand mention & clarity table
    • Question-by-question table with mention strength (none / weak / strong).
    • Flags where your name, offer, or differentiator is missing from the answer.
  • Fix-it checklist
    • Copy tweaks to make your “what it is” and “who it’s for” clearer.
    • Content gaps to fill (definitions, comparisons, FAQs, use cases).
    • Suggestions for schema and internal links to support AI understanding.

Who should use AI Visibility Score?

Two main groups get the most value from this tool.

  • Business owners doing their own SEO
    • Quickly see if AI assistants can even “see” your brand yet.
    • Turn vague pages into clear explanations that AI can reuse.
    • Know which FAQs and comparisons to add without hiring an agency.
  • SEO agencies & in-house SEO teams
    • Use as a pre-audit snapshot in AI SEO or GEO projects.
    • Show clients where they’re invisible in AI answers today.
    • Prioritize pages and topics that will move the AI needle fastest.

How this tool fits with WebTrek’s AI SEO toolkit

Use the three tools together to go from “unknown” to “referenced” across AI engines.

  • 1. Free GEO & AI SEO Checker

    Start with the Free AI SEO Tool to audit your page’s GEO, SEO, and structured data. Fix the basics: titles, headings, schema, and entity clarity.

  • 2. AI Visibility Score (this page)

    Next, run AI Visibility Score, our AI visibility checker, to see how assistants would actually describe your brand and whether you’re being mentioned in common questions.

  • 3. Schema Generator

    Finally, use the Schema Generator to turn those insights into clean JSON-LD so AIs can reliably connect your brand, offers, and proof points.

AI Visibility Score — Frequently Asked Questions

What is an AI Visibility Score, in simple terms?

It’s a 0–100 score that shows how likely AI assistants are to mention your brand when users ask common questions about your topic, product, or service.

How is this different from a normal SEO audit?

A traditional audit focuses on rankings, keywords, and technical issues. AI Visibility Score focuses on how AI assistants describe you inside answers — and whether they talk about you at all.

Which AI tools does this help with?

The score is designed for assistants like ChatGPT, Gemini, Perplexity, Claude, and Google’s AI Overview — any system that summarizes the web instead of just listing links.

Do you use real user query logs?

No. We simulate “likely” common questions based on what people typically ask online about businesses like yours. The goal is to get very close to real-world queries without using private data.

What should I fix first if my score is low?

Start by tightening your “what it is” definition, adding 3–5 clear FAQs, and making sure your brand name, offer, and target audience show up in short, factual sentences near the top of the page.

How often should I run an AI Visibility check?

Run it after major content or positioning changes, and at least quarterly for your core product/solution pages to track progress as AI engines recrawl the web.

Is this tool free? Do I need an account?

Yes. AI Visibility Score is free to use and does not require a login. You only need a public URL to scan.

Will this replace normal SEO work?

No. Think of it as a layer on top of SEO. You still need strong technical SEO and content, but AI visibility helps you show up inside answers, not just on results pages.

Can SEO agencies use this in client reports?

Absolutely. Many agencies use the score and Q&A table as a “before and after” snapshot when pitching AI SEO or GEO projects and tracking improvements over time.

What if my page is brand new?

New pages may start with a lower score because AI systems haven’t fully picked them up yet. Use the recommendations to make the page AI-friendly from day one and check back after indexing.